Even engaged followers are unlikely to take your word that they should sign up for your newsletter. Amanda offered value with signup magnets. She didn’t go the traditional route of giving a downloadable resource to anyone who shared their email. She told her Twitter followers they’d get her recipe for Bulgogi Shepherd’s Pie if they signed up before she sent USA Phone Number List her next email. Seventy of them joined that day. It wasn’t an offer she could use more than once, but it did provide a sense of urgency.
For subscribers who don’t see the incentives she tweets, Amanda shows exactly what her newsletter provides. Her website, amandanat.com, has copies of every newsletter she’s sent. Offer free previews, so readers can see what they’re signing up for before committing.
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